Families expected to spend more on school items this year

Friday, July 18, 2014

Families expect to spend more on school items than they did last year, even though more than 80 percent say the tough economy still impacts their spending decisions, according to the National Retail Federation’s annual back-to-school survey.

More than a quarter of families plan to take advantage of late-summer deals and shop one to two weeks before school starts, up from 21.8 percent who did so last year, the NRF report said. The percentage of procrastinators who wait until the first week of school or after classes start to shop is expected to grow to 7.7 percent from 5.4 percent last year.

The early birds stocking up more two months before school starts have dropped to 22.5 percent from 23.9 percent.

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