James Patterson and myON look to increase student engagement

Wednesday, July 30, 2014

James Patterson is offering special access to his new book, Treasure Hunters, to all students using myON. The unprecedented partnership between the two literacy advocates looks to increase student engagement and reading over the summer break and beyond.

Patterson, creator of readkiddoread.com, is a long-standing supporter of children’s literacy and the importance of reading in a child’s development. The first in a new series of books, Treasure Hunters, tells the adventures of the Kidd family as they embark on a quest for treasure. The exciting adventure series is jam-packed with action, humor and heart and is recommended for students in grades 3-7.

To further encourage students to read, Patterson filmed a public service announcement, will be featured on Education Talk Radio for a 30-minute segment and will partner with myON in inviting students, teachers and parents to participate in myON’s first national book talk on September 15th. If the readers have questions for the author, they can submit them in the “Write a Review” section after finishing the book. Some of those questions will be shared during the national book talk.

“We are thrilled that our more than 4M readers will now have access to books from James Patterson; it is our highest priority to provide each of them with books that not only challenge but entertain them as well,” said Todd Brekhus, President of myON. “We are honored to partner with Patterson to encourage students and families to read together over the summer.”

Treasure Hunters is just one of more than 7,000 titles kids can enjoy anytime and anywhere on the award-winning digital literacy platform. For more information, please visit www.myON.com.

About myON

myON, a business unit of Capstone is a personalized digital literacy platform that creates collaborative learning opportunities. myON expands the classroom for teachers and students by providing unlimited access to the largest collection of more than 7,000 enhanced digital books with multimedia supports, real-time assessments and close reading tools. myON empowers students and teachers with real-time, actionable data—number and type of books opened and read, time spent reading, results of regular benchmark assessments, and more—based on embedded Lexile assessments that measure student reading growth. With myON, every student experiences the benefits of personalized literacy instruction.