PlayTape rolled out to education market

Tuesday, May 20, 2014

InRoad Toys has launched PlayTape, rolls of repositionable tape designed to look like roads, providing young children hours of play opportunities. PlayTape can be used to introduce creative play and collaboration, as well as math concepts such as shapes, angles, length, and symmetry.

PlayTape is the quickest, easiest way to create roads for playing with toy cars and trucks. Available in multiple colors and widths, PlayTape sticks to any flat surface, tears easily to any length, and leaves no residue when removed. The tape is durable so a scene can be in position for multple days of play.

With PlayTape, children can take advantage of other manipulatives found in early childhood classrooms such as blocks, animals, and figurines to create cities, towns, and villages with which to interact and explore.

“As a parent, I was struck by my son’s interest in toy cars, but tracks for the cars were just too cumbersome and limiting to allow him to really engage in imaginative play,” said Andy Musliner, founder and CEO of InRoad Toys. “I created PlayTape so children can strengthen their creativity, teamwork, and spatial awareness as they play.”

PlayTape has won a Tillywig Award for Best Creative Fun. It is sold in retailers nationwide and can be purchased online at www.InRoadToys.com. PlayTape is available in multiple length and width rolls, as well as various colors. MSRP ranges from $1.99 to $12.99 per roll. Special education volume discount pricing is available. For ages 3 and up. PlayTape is 100% Made in the USA.

About InRoad Toys

InRoad Toys develops groundbreaking, enduring, high-play value toys with broad applicability across age groups. The company’s premier product, PlayTape: Fun That Sticks!(TM) is revolutionizing the way the world plays with toy vehicles. Appropriate for children ages 3 and up, PlayTape is the fastest, best way to creatively build roads for playing with toy cars. PlayTape sticks to any flat surface, is easy-tear, repositionable, easily removed with no residue, easily stored & transported, disposable, and recyclable. For more information, visit www.InRoadToys.com.