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Selling a District with State-of-the-Art Amenities

When rural district administrators need to hire teachers, they have to sell their districts. Here is what just two midwestern districts are doing to do that.

When the Plymouth (Ind.) School Corporation, a district of 3,500 students, brings teacher candidates back for final interviews, administrators show them the school, even the room, where they would teach and the technology and other resources they would have available.

These candidates also get a guided tour of the community, including “a really nice fitness center here,” says Superintendent Dan Tyree. The district has an arrangement with the center that includes low membership fees.

Chase County (Neb.) Schools Superintendent Matt Fisher also is “blessed” with a state-of-the-art building for K12 students, which contains three gyms, an auditorium and large media center. “If we can get someone here and show them what we’ve got, we have a pretty good chance of getting them,” he says.

Fisher adds that the school and the city of Imperial recently joined forces to build a new community pool next to the school, so students can use the pool’s bathhouse as a locker room complex for its outdoor sports.

Meanwhile, the starting salary for a first-year Chase County teacher with a bachelor’s degree will be $30,400 in the 2010-2011 school year. “It isn’t great, but we offer full medical insurance coverage,” Fisher declares.